The attention index
One 0-100 number per creator, built from views, watch time, ad revenue, early-exit rate, subscriber growth, the month-by-month change in viewers versus their previous video, and comment frequency. Raw inputs stay on screen so every signing recommendation has a paper trail.
| Creator | Index | Momentum | Median views | RPM | Verdict |
|---|---|---|---|---|---|
Nadia Brant @coldfile · YouTube | 92 | +21.5%12/12 | 845K | $11.40 | Fast-track |
Priya Raman @grillcam · Kick | 88 | +16.7%12/12 | 61K | $4.90 | Sign now |
Sasha Vidal @opendeckradio · Kick | 87 | +13.5%12/12 | 96K | $6.40 | Sign now |
Owen Tate @payrollshow · Substack | 86 | +12.2%12/12 | 36K | $24.50 | Sign now |
Simone Adeyemi @thriftcourt · TikTok | 85 | +15.9%12/12 | 1.4M | $1.40 | Sign now |
Dre Whitfield @4qfilmroom · YouTube | 83 | +7.3%12/12 | 445K | $9.20 | Sign now |
Marisol Vega @closingshift · TikTok | 82 | +10.4%12/12 | 1.9M | $1.90 | Sign now |
Devon Ruiz @lateshiftlive · Kick | 80 | +10.6%12/12 | 154K | $7.80 | Fast-track |
Ivy Sound Collective @basementsessions · Instagram | 70 | +4.3%10/12 | 505K | $1.60 | Monitor |
Teddy Kwan @openmicautopsy · TikTok | 57 | +1.2%8/12 | 232K | $0.90 | Pass for now |
Ramona Cruz @nightshiftdispatch · X | 54 | +4.9%10/12 | 4.0M | $0.40 | Pass for now |
Kaz @kazruns · Twitch | 53 | +0.1%7/12 | 14K | $6.10 | Pass for now |
Index movement
Threshold crossings and week-over-week swings of 5+ points. Follow a creator to get these as in-app notifications on your alerts desk.
- Threshold crossed@openmicautopsy@openmicautopsy fell below the "Monitor" band to 57< 58 threshold · -1 WoW · week ending 2026-08-21
- Threshold crossed@closingshift@closingshift crossed into "Sign now" at 82 Attention Index≥ 82 threshold · +4 WoW · week ending 2026-08-21
- Threshold crossed@opendeckradio@opendeckradio crossed into "Sign now" at 84 Attention Index≥ 82 threshold · +4 WoW · week ending 2026-08-14
- Threshold crossed@4qfilmroom@4qfilmroom crossed into "Sign now" at 82 Attention Index≥ 82 threshold · +2 WoW · week ending 2026-08-14
- Threshold crossed@thriftcourt@thriftcourt crossed into "Sign now" at 83 Attention Index≥ 82 threshold · +3 WoW · week ending 2026-08-14
- Index surge@opendeckradio@opendeckradio jumped 5 points week over week to 80Attention Index 80 · +5 WoW · week ending 2026-08-07
- Threshold crossed@lateshiftlive@lateshiftlive fell below the "Sign now" band to 80< 82 threshold · -2 WoW · week ending 2026-08-07
- Threshold crossed@kazruns@kazruns fell below the "Monitor" band to 56< 58 threshold · -2 WoW · week ending 2026-08-07
- Threshold crossed@openmicautopsy@openmicautopsy crossed into "Monitor" at 58 Attention Index≥ 58 threshold · +2 WoW · week ending 2026-07-31
- Threshold crossed@opendeckradio@opendeckradio crossed into "Fast-track" at 74 Attention Index≥ 72 threshold · +3 WoW · week ending 2026-07-24
How the index is built
Every input is normalized against a scouting benchmark — hitting the benchmark scores 75, so a 100 means the creator is meaningfully ahead of the band, not merely competent. Weights favor direction and attention over raw audience size.
Direction beats size. A creator adding viewers every release is the signing window; a flat account is a promotion, not a deal.
Total minutes of human attention is the only currency every platform pays for.
A high bounce rate caps distribution no matter how good the back half is.
Scale matters, but views per subscriber shows whether the algorithm is still expanding the audience.
Comment frequency and saves are the intent signals that survive algorithm changes.
Brands buy goodwill, not just volume. Toxic comment sections kill deals late.
RPM tells us what a commission is actually worth and which genres pay per view.
Repeatable cadence with stable results is what makes a format licensable for 50 episodes.
Owned audience is what a creator keeps when a platform changes its mind — and rights issues are the fastest way to lose a signing.
